OUR STORY
HAVING WORKED IN SALES AND MARKETING ROLES WITHIN ORGANISATIONS LARGE AND SMALL, WE DECIDED IT WAS TIME TO HELP OTHERS JOIN UP THESE CRITICAL FUNCTIONS AND GET REAL VALUE FROM MARKETING.
Frustrated in the noughties
In house experience and lots of conversation told us that both the disconnect between sales and marketing (and other core business functions) and the return seen from often substantial marketing investments were the cause of great frustration. So we made the decision to help organisations struggling to get value from marketing, get value from marketing.
A team of senior talent
We believe we are a talented bunch, each with high standards and a core specialism that is applied in the right place at the right time only, to deliver cost efficient marketing strategies and programmes that fit and deliver.
Where we focus
We have worked with success within both B2B and consumer organisations, including those with a channel or dealer element.
“We were looking for an organisation with experience of dealer and consumer marketing that had a wide range of skills covering the complete marketing mix, were easy and flexible to deal with and who could bring in new ideas to help us with our growth plans. ” Anne Day, Brand Manager Phillips 66 (JET Petrol Stations). See Case study.
"Helen brings an energy & emotional intelligence to any project she undertakes. This, combined with her ability to cut through ambiguity and complexity to focus on the things that really matter, makes her a great person to have on the team.” Sarah Allen, Director, Markets – KPMG
“SHC hits the spot. They understand technology, marketing to and through channel partners, the challenges of global business and how to articulate a technical proposition in a language that our sales teams and target audiences will understand.” Richard Brackley, Global Sales Director, Firefly